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Desiree Dumont



Author Christian Dori | Date 22/12/2019

What does the idea of influential woman mean to you?

A wise and trusted woman that has earned this status from her piers and within her community. 
A woman whom is passionate about what she does and embodies what she believes in. 
A builder, a doer, a fearless leader that has a vision and makes things happen in the world.

 

Do you consider yourself to be an influential woman?

Yes, I do. I have mentored, guided and coached hundreds of staff members over the past 20 years throughout all my businesses. In addition, as a mother of 3 children and friend to many, I consistently provided insight, perspective and guidance.

 

What did you dream of doing when you were a little girl?

Oddly enough I dreamed of being either a marine biologist connected to the sea, or a Newscaster/Meterologist reporting the about Mother Nature on Television.

 

If you have kids, how do you manage to work and look after them?
 
Balance, Presence. Reliability and LOTS OF LOVE.  As a mother of three children and a major CEO of a multinational advertising agency, 
I had to carefully BALANCE work demands with the more important job of FAMILY, raising my children while teaching and instilling values. We had a helpful nanny while I was building an empire at work, but as soon as I arrived home I had to drop all the “work baggage” and be PRESENT with my family and children. 
Lastly, children need to feel loved, valued, important, and safe. 
Children need to know that Mom is RELIABLE and always “there for them” although she has work demands and time sensitive deadlines. Children of working Mom’s need a know in their heart that Mom that is ALWAYS in their corner, thinking of them, protecting them, listening, supporting and guiding them no matter where she is in the world. The formula for balancing al of this is rooted in LOVE, surrounding your children in a loving environment with love baked into every touchpoint with your children.

 

Where the idea of your business came from? 
My first three businesses were large Advertising Agencies based in America focused in the Media Industry (both Traditional and Digital media). 
My innovative concepts for these successful businesses were always born out of identifying a common challenge or problem in the market, then developing and providing a proven solution to overcome that problem. 
For Tulum, my idea for Playa Mambo was based on a similar approach, identifying what was missing/lacking in the hotel hospitality market. 
In Tulum and surrounding areas there are over 100 hotels with over 2,000 rooms; plus all the condo’s and vacation rental properties - it’s a highly competitive and crowded category. 

However, I was always inspired by summer travels abroad sailing the Islands in Greece, Spain, and Italy. I wanted to bring the Timeless Beachy Chic Elegance of Mykonos to Tulum. I wanted to fuse the best looks, colors, foods and experiences from the Mediterranean islands to the beaches and Jungle of Tulum. 
I also wanted the guests to feel as if the colors and flavors of Mykonos and the Mediterranean washed ashore here in Tulum.

 

What are you most proud of your doing here in Tulum? 
That’s a big question.

1: Finding my way through the jungle. As a successful serial business Entrepreneur in America, I was blinded and challenged by all business differences between what I know in America and what I had to
learn in Mexico. I had to learn all the differences, Legally and Professionally, from Finance, Taxes, Property Ownership, Business Liscenses, Contracts, Human Resources and more – I had to learn
how to navigate and cut through all the confusion, complexily, beaurocracy, and all the red tape of Mexico.

2: Building a team of talent at work that we call “La familia”, a team that is passionate, hard working, kind and respectful to one another. I have witnessed many work environments in Mexico that are old
school hierarchy, based in fear and control, rooted in demeaning the workers. I didn’t want this kind of hierarchy based on fear within my company. I brought the best American business management
practices, process and tools into my companies in Mexico.

 

What do you think about the connection between Ibiza and Tulum? 
The connections are People, Passion and Vision. Many from Ibiza are coming to Tulum during their “off season” to build a presence here and dial into the Tulum vibe which has culturally infiltrated many major cities and islands across the world. The Tulum influence can be seen all over America, Greece, Spain and France, covering aspects of Fashion, Music, Food, Design and Spiritual Experiences – Awakenings.

Everyone now is trying to help to save the planet, where do you stand regarding this matter?

There is so much devastation and destruction.  I believe everyone has to do their part every day to make better choices and help preserve and restore our beautiful planet. There is so much work to do that it’s daunting. I believe the best approach is a targeted focus on cleaning up what your passionate about.

For me, it’s the SEA.  I’m focused on plastic reduction, saving our oceans, restoring the coral reefs and helping to re-populate underwater sea life. I have been working closely with Stephan Rodan of Beyond Coral and Reef Balls.org to develop a plan to rebuild the coral reefs of Tulum.  Our plan is in development. We are designing an underwater Coral Reef Art Garden.

Our underwater Art Garden will bring together the best minds in Marine Science with the best Artists in Tulum to design an artificial coral reef art garden that is proven to grow coral and bring the sea life back to a healthy
environment.

 

Do you agree that the inspiration while creating a brand needs to come from culture, music, fashion and love all together? 

Yes, but with People (the customer) in the center, surrounded by Culture, Music, Fashion and supported by rich data insights to help shape the brand proposition and reason to believe.

 

Where do you see yourself in the next few years? And what about Tulum? 
More in love with Mexico and Tulum, totally focused on my building my legacy and all the projects I’m passionate about.  There’s lots of work to do here to preserve and restore all of the beauty within Mexico.
I believe Tulum will continue to grow exponentially into a bigger city. But we must do everything we can to preserve this dreamy beautiful haven everyday. All of us must work together.

Last question, are you night or day?
Day! I am a woman of the Sea and Sports, I prefer daytime, sunlight and aperitivo, sunset hour parties.

 

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GO TO THE SUMMARY DAY SIDE

 


ARCHIVE

ND MAG #006 IS OUT: READ THE NIGHT SIDE...

ND MAG #006 IS OUT: READ THE NIGHT SIDE...

Author Christian Dori
Date 30/12/2019

ND CHRISTMAS EDITION LANDED IN TULUMND MAG #006 NIGHT Read the online magazine or download the PDF12. EDITORIAL 14. DAMIAN LAZARUS20. ZAMNA TULUM 24. LUM26. TEMPLO XUNANHA TULUM28. TABOO TULUM30. PAOLA GARRIDO PHOTOGRAPHER 34. MANDEEP: RADIO TULUM40. RADHOO NYE WITH TENNIS42. SALE & PEPE44. ISAIAH MARTIN 46. BLOND:ISH 50. GIANPAOLO JP52. STEFANO MAZZETTI54. FLAVIO NAVARRO 56. HOROSCOPECHECK THE DAY SIDE ...

ND MAG #006 IS OUT: READ THE DAY SIDE...

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Desiree Dumont

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What does the idea of influential woman mean to you?A wise and trusted woman that has earned this status from her piers and within her community. A woman whom is passionate about what she does and embodies what she believes in. A builder, a doer, a fearless leader that has a vision and makes things happen in the world. Do you consider yourself to be an influential woman?Yes, I do. I have mentored, guided and coached hundreds of staff members over the past 20 years throughout all my businesses. In addition, as a mother of 3 children and friend to many, I consistently provided ins...

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